Tips and Tricks

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We get quite a few requests for marketing materials, so I thought I'd share some of the tools I use when creating flyers, videos and other materials for our customers.  

Videos:

ScreenFlow

I really love this tool to create videos, and I'll record directly from my mobile device. There is a cost for the program ($99), but it's well worth the fee. Here's a little more about ScreenFlow:

Record Everything- With ScreenFlow you can record the contents of your entire monitor while also capturing your video camera, iOS device, microphone and your computer audio.

Edit your Video- The easy-to-use editing interface lets you creatively edit your video, and add additional images, text, music and transitions for a professional-looking screencast.

Share with the World- The result is an MP4, MOV or M4V movie, ready for publishing your screencasts to the Web or directly to Vimeo, YouTube, Wistia, Facebook, Google Drive or Dropbox.

 

Flyers:

PowerPoint

Keynote

I typically use Keynote as we're a Mac shop here at HomeSpotter, but I share in both KeyNote and Powerpoint as I can save in both of these programs as a PDF. Things to note here:

  • Do you use a font that you purchased and wasn't readily available in the tool?  If so, you'll want to make sure you can that font uploaded to the program and note that formatting may be off for those you share editable versions of flyers if they don't have that font on their device.  
  • Do you want to share an editable or uneditable format of your materials with others?  If you don't want them to edit, make sure to export as PDF. 

 

Taking Screenshots:

Android- There are a few different ways to take screenshots depending on the Android device.  You might need to press the power button and volume down key at the same time, or the power button and the home screen button at the same time.  On some Samsung devices you can swipe your full hand across the device to take a screenshot. Remember to hold them until you hear a click.

iOS- Press and hold the sleep/wake button on the top or side of your iPhone, iPad, or iPod touch, then immediately press and release the home button. 

Mac Computer- Press and hold the command, shift and #4 buttons on your computer and either press the space bar to take a screenshot of the full screen or use your curser to take a screenshot of just a specific area on the screen.

Windows Computer-Press the Windows logo key +Prt Scn. Or, if you're using a tablet, press the Windows logo button + the volume down button. The screen will dim for a moment when the screen is copied and saved as a file in the screenshots folder (which is in your Pictures folder).

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